ELEVATING
REAL ESTATE:
A $20M JOURNEY

TL:DR

In just two weeks, we turned a big problem into a smart app for real estate agents, quickly went from a test project to getting $20M. Using easy app-building tools and really listening to what users said, we quickly changed and grew our idea, ending up with a mobile app that's changing the game for real estate. Check out our story of quick thinking, fast building, and smart changes that show how Nomad is making a big difference in real estate.

3

Weeks to pilot

2

Markets

2,5M

Revenue

Check it ↓

PROBLEM

Real estate agents are constantly striving to increase their earnings. Their work is challenging, with crazy amount of time spent qualifying prospects. Meanwhile, many qualified buyers who approach us are underserved due to restrictive requirements. Pairing these qualified buyers with the agents' listings seemed like an excellent business opportunity. But the question remains, how can we swiftly validate this?

MY ROLE

I led strategic sessions with leaders to define success and introduced a minimum functional product concept. I directed creation, feedback, and backlog priorities. Supervising design and development, I maintained high satisfaction rates of 8-9. This led to a product able to support experiments by 200 agents, generating roughly $3M annually, and after all secured $20M in fundings.

HOW IT WORKS

Simplicity = key

Backoffice in your pocket

Keeping it simple was crucial, understanding that our users aren't tech experts, are always on the go, and won't spend time learning complicated systems.

TIMELINE TO SUCCESS

We imposed strict deadlines to kickstart our project, but once launched, we proceeded with caution to ensure we were on the right path, avoiding any rush in our subsequent steps.

ROCKET SPEED ACHIEVED BY

Critical to the product's success, beyond vision and ideas, were the key design contributions: spearheading ongoing discovery, developing a comprehensive component library, maintaining close-knit feedback loops, and swiftly implementing design enhancements.